Press + News:
United Continental Hires McGarryBowen And Horizon Media After A…
(Aug 12, 2011) United is just the latest Chicago business snared by McGarryBowen, which opened a Chicago office in 2006. The agency has about 200... http://articles.chicagotribune.com/2011-08-12/business/ct-biz-0812-united-advertising-20110812_1_barrie-d-rozario-murphy-united-continental-holdings-united-airlines
McGarryBowen, Horizon Nab United Continental Ad Business…
(Aug 10, 2011) United Continental Holdings has awarded advertising duties on its $70 million to $100 million account to McGarryBowen and Horizon. http://adage.com/article/agency-news/mcgarrybowen-horizon-nab-united-continental-ad-business/229197/
United Continental Hires McGarryBowen And Horizon Media After A…
(Aug 10, 2011) McGarryBowen's hot streak continues. The New York-based agency that won lead creative duties on Sears and Burger King in the spring now... http://www.adweek.com/news/advertising-branding/united-continental-selects-mcgarrybowen-134063
United Selects McGarryBowen as Lead Agency Partner, Along with Horizon Media
(10 Aug 2011) …Bajkowski + Partners managed the global integrated agency search…

Three Move to Finals in United Continental Review
(May 15, 2011) Arnold, McGarryBowen, TBWA\Chiat\Day to duel… http://www.adweek.com/news/advertising-branding/three-move-finals-united-continental-review-131641
United Continental Holdings Seeks Post-Merger Agency
(March 29, 2011) Total Marketing Spending Anticipated in $100 Million Range… http://adage.com/article/agency-news/united-continental-holdings-seeks-post-merger-agency/149632/
"Top 25” Honor at HSMAI Adrian Awards Gala"
(Jan 22, 2010)... includes Laura Bajkowski of Bajkowski + Partner...
Laura Bajkowski To Receive ‘Top 25’ Honor at HSMAI Adrian Awards Gala (Jan 12, 2010)... has selected Laura Bajkowski of Bajkowski + Partners as one of the “Top 25 Most Extraordinary Minds in Sales and Marketing” for 2009. The seventh annual list recognizes the “best of the best”... [More]
New York NY (Jan 11, 2010) Laura Bajkowski To Receive 'Top 25' Honor At HSMAI Adrian Awards Gal... Laura Bajkowski, principal of consulting firm Bajkowski + Partners, is a results driven marketer with 25 years experience with global brands such as Celebrity Cruises, IHG, Forte Hotels, Hilton Hotels, Le Meridien, Choice Hotels, Best Western, Delta Airlines, Lufthansa, Walmart,... [More]
New York NY (Jan 11, 2010) Laura Bajkowski To Receive "Top 25" Honor at HSMAI Adrian Awards Gala; Winners Honored at Reception and On-stage February 1, 2010... [More]
Top 25 Most Extraordinary Minds in Sales and Marketing” for 2009 Jan 12, 2010 The Hospitality Sales & Marketing Association International (HSMAI) has selected Laura Bajkowski as one of the "Top 25 Most Extraordinary Minds in Sales and Marketing" for 2009. The seventh annual list recognizes the "best of the best"... [More]

Celebrity Cruises Names PUNCH! As Lead Creative Agency
Oct 21, 2008 NEW YORK Celebrity Cruises has named PUNCH! of Sykesville, Md as its new creative agency of record for its U.S. traditional creative account, according to Laura Bajkowski of Bajkowski + Partners, the agency search consultant.
Celebrity Cruises Names PGR Media
Oct 19, 2008 NEW YORK Celebrity Cruises has named PGR Media of Boston, Ma as its new media agency of record for its U.S. traditional and interactive media account, according to Laura Bajkowski of Bajkowski + Partners, the agency search consultant.
Choice Hotels Names Organic as its Interactive Agency of Record
Jul 21, 2007 NEW YORK Choice Hotels International has award its interactive media and creative duties to Organic Inc., beating out imc2 for the assignment. According to Laura Bajkowski of Bajkowski + Partners, the agency search consultant, incumbent Agency.com did not participate and all SEO/SEM duties are handled inhouse by the company’s ecommerce team.
Choice Hotels Names Finalists in Interactive Agency Search
Jul 21, 2007 NEW YORK Choice Hotels International has selected two agencies to participate in the final round of its interactive review for its U.S. digital business, according to Laura Bajkowski of Bajkowski + Partners, the agency search consultant.

Choice Hotels Cares About Community
"Partnering with Radio One is an excellent opportunity to further promote our brands to African-American consumers, as well as establish Choice Hotels' commitment to supporting local community events," said Laura Bajkowski, vice president of advertising and marketing communications. "Our title sponsorships of the Radio One events support a dynamic grassroots multicultural marketing program." [More]
Choice Hotels Offers Triple Airline Miles
…Creative credits for the TV, radio, print, interactive, trade and POP campaign include: Choice VP Advertising: Laura Bajkowski ; Account Director: Michael Dail ; Executive Creative Director: Woody Kay ; Creative Director: Greg Johnston... [More]
…Digital Wishing Well…
"For our Summer promotion, we sought to develop an innovative, interactive marketing experience that would enhance consumer recognition and awareness of our Econo Lodge and Rodeway Inn brands," said Laura Bajkowski... [More]
Choice Identifies Four Agency Finalists
Bajkowski & Partners, a New York-based firm, is handling the review for Choice. Choice Hotels International is one of the world's largest lodging ... [More]
Choice Hotels Ad Account Out for Bid :: Hotel News Resource
(NYSE: CHH) today announced that it is conducting an agency review for ... Choice has hired Bajkowski & Partners, a New York-based firm, to handle. The review ... [More]
Choice Hotels Checks Into Arnold | North America > United States ...
Feb 5, 2001 …vice president of marketing, arrived from Best Western International... Laura Bajkowski of Bajkowski & Partners, New York, who oversaw the review, ... [More]
Choice Hotels Narrows Search to Four
Dec 11, 2000 NEW YORK Choice Hotels International has selected four agencies to participate in the final leg of its agency-of-record review for its U.S. advertising account, according to Laura Bajkowski of Bajkowski + Partners, the agency search consultant.
The agency finalists include Havas’ Arnold in McLean, VA, and NYC agencies Deutsch, Bozell Kamstra and Avrett Free Ginsberg. Choice Hotels’ incumbent agency, Gray Kirk/VanSant declined to participate. [More]
Choice Hotels Seeks New AOR After Two Decades
Oct 30, 2000 NEW YORK Choice Hotels International is seeking a new agency-of-record review for its U.S. advertising account, according to Laura Bajkowski of Bajkowski + Partners, the agency search consultant, after more than twenty years with incumbent agency Gray Kirk/VanSant.
An RFP has been sent to several undisclosed East coast agencies that offer full service capabilities along with travel and franchise-based client experience.

Best Western Moves to BBDO West
Best Western International Inc., the lodging chain, said yesterday that it had named BBDO West in Los Angeles to handle its account…ad agency search consultant, Bajkowski + Partners handled the review. [More]
Best Western Looks At Its Marketing – The New York Times
…Best Western in Phoenix, confirmed reports in trade publications that he had hired a consultant, Bajkowski & Partners in New York, to help in the [agency search] process… [More]
• Articles + Perspective
• Events
• Resources
Top
|